Hoshino Seichaen

From Hoshino Village in Yame, Fukuoka, Hoshino Seichaen produces matcha, sencha, and gyokuro distinguished by their rich aroma, refined sweetness, and deep savory character.

Explore the distinctive teas of Yame—from fragrant, stone-milled matcha for usucha to carefully crafted loose-leaf teas and convenient tea bags.

Hoshino Seichaen matcha is available in limited monthly quantities. To make these teas available to more customers, purchases are currently limited to one unit of each matcha per customer.

Hoshino Seichaen store front in Yame City, Fukuoka Japan

The Teas of Hoshino Village

  • Hoshino Village lies within Yame, Fukuoka, one of Japan’s most respected tea-growing regions. Its mountainous environment and long tradition of tea cultivation have made the area especially renowned for expressive matcha, refined sencha, and deeply savory gyokuro.

  • Hoshino Seichaen reflects this regional character across its entire collection. Its matcha is known for its aromatic, toasty depth, while its loose-leaf teas reveal the sweetness, umami, and elegance for which Yame tea is celebrated.

  • At Luna Matcha, we believe that understanding Japanese tea means exploring more than matcha alone. This collection brings together matcha, sencha, gyokuro, and tea bags so that customers can experience the wider tea culture of Hoshino Village.

Shop Hoshino Seichaen

Discover matcha for traditional usucha, premium loose-leaf sencha and gyokuro, and approachable Japanese tea bags for everyday enjoyment.

Beyond Matcha

Hoshino Village is celebrated not only for matcha, but also for its exceptional sencha and gyokuro. Exploring these teas offers a deeper understanding of Yame’s tea culture and the craftsmanship behind every harvest.

Sencha & Gyokuro | Japanese Green Tea

Sencha and gyokuro are two distinctive styles of Japanese green tea, each offering a different expression of the tea leaf. Sencha is prized for its refreshing aroma, gentle sweetness, and balanced savory depth, while shade-grown gyokuro develops an exceptionally rich umami, silky texture, and lingering sweetness.

Discover the refined character of Yame through teas crafted for both elevated everyday enjoyment and quiet, special moments.

Japanese Tea Bags

Enjoy the distinctive character of Hoshino Seichaen tea in a convenient tea bag. From refreshing sencha and smooth cold-brew green tea to aromatic hojicha and nutty genmaicha with matcha, each selection offers an easy way to experience the craftsmanship of Yame tea—served hot or iced.

Why Luna Matcha

  • Carefully Sourced

    Our Hoshino Seichaen collection is sourced through a trusted U.S. tea partner that works directly with the producer.

  • Shipped from California

    Orders are packed and shipped from Luna Matcha in California, without the uncertainty of international delivery.

  • Limited and Thoughtfully Selected

    Our assortment is selected to introduce customers to the full character of Hoshino tea, from stone-milled matcha to sencha, gyokuro, and everyday tea bags.

FAQ

What is Hoshino Seichaen?

Hoshino Seichaen is a Japanese tea producer located in Hoshino Village, Yame, Fukuoka. The producer offers a range of Japanese teas, including stone-milled matcha, sencha, gyokuro, and tea bags.

What does Yame matcha taste like?

Yame matcha is often recognized for its aromatic, toasty character, refined sweetness, and savory depth. The precise flavor varies by matcha, preparation method, and harvest.

What is the difference between Yame no Hana, Hoshi no Tsuyu, and Ike no Shiro?

Yame no Hana is a rich and approachable everyday matcha with a toasty character. Hoshi no Tsuyu offers deeper aroma, refined sweetness, and gentle astringency. Ike no Shiro is a more elevated usucha distinguished by its highly fragrant and refined character.

Is Hoshino Seichaen matcha organic?

The Hoshino Seichaen matchas currently offered by Luna Matcha are not certified organic. Customers looking specifically for USDA Organic matcha can explore Luna Matcha’s Organic Matcha collection.

Why is Hoshino Seichaen matcha limited to one per customer?

Hoshino Seichaen matcha is currently available to us in limited monthly quantities. The purchase limit allows more customers to experience these teas while the supply remains restricted.

How should I store matcha?

Store unopened matcha in a cool, dark place away from heat, light, moisture, and strong odors. After opening, close the container tightly and enjoy it as soon as possible for the best aroma, color, and flavor.

Where does Luna Matcha ship from?

Hoshino Seichaen products purchased from Luna Matcha are packed and shipped from California.