The Origin

Why Organic Matters

Most matcha available today is conventionally grown.

We believe your daily ritual should be as clean as it is delicious.

That's why we source exclusively from certified organic farms in Kagoshima, Japan.

LUNA MATCHA COLLECTIONS

Choose Your Matcha

🌅 Morning Ceremony
UMAMI BURST
Rich umami, vibrant color, and our finest organic matcha experience.

🥛 Daily Matcha Latte
SYMPHONY
Smooth, balanced, and designed to shine through milk.

🏃 Everyday Wellness
PREMIUM DAILY
Versatile, approachable, and perfect for daily rituals.

🌙 Evening Wind Down
AROMA RICH
Organic hojicha powder with warm roasted notes and a naturally mellow finish.

Why Organic Matters?

INTRODUCING UMAMI BURST

Our Finest Organic Matcha

Many organic matchas prioritize certification over flavor.

Umami Burst was created to prove that organic matcha can still deliver exceptional richness, vibrant color, and a deeply satisfying matcha experience.

Crafted from some of the highest-quality organic tea leaves available in Kagoshima, Japan, Umami Burst offers the balance, sweetness, and umami typically associated with premium Japanese matcha—while remaining USDA Certified Organic.

For those seeking the very best of what organic matcha can be, this is our flagship expression.

  • Blue Planet Latte

    Organic matcha inspired by the colors of Earth.

  • Blooming Symphony

    Delicate floral artistry meets organic matcha.

  • Berry & Matcha Bliss

    Sweet berries balanced with vibrant matcha.

  • Velvet & Matcha

    Rich chocolate finished with a touch of organic matcha.

The Terroir

Why Kagoshima?

Kagoshima has become Japan's leading region for premium organic matcha.

Its volcanic soil, abundant sunshine, and innovative farming practices create vibrant tea leaves with exceptional flavor and color.

Kyoto
(The Bordeaux)
Kagoshima
(The Napa Valley)
Philosophy Traditional Ceremony Modern Lifestyle
Terroir Misty Mountains Volcanic Soil
Color Profile Pale Pastel Green Deep Emerald Green
Best Use Tea Room Rituals Versatile Daily Rituals

Kagoshima
(The Napa Valley)

Philosophy: Modern Lifestyle
Terroir: Volcanic Soil
Color Profile: Deep Emerald Green
Best Use: Versatile Daily Rituals

Kyoto
(The Bordeaux)

Philosophy: Traditional Ceremony
Terroir: Misty Mountains
Color Profile: Pale Pastel Green
Best Use: Tea Room Rituals

THE CRAFT

Crafted with a 10th Dan Tea Master

Developed alongside Hiroyuki Mori, a 10th Dan Tea Master from a tea-making family with over 140 years of heritage.

His expertise helped shape the Kagoshima Series into a collection that delivers exceptional flavor without compromising organic purity.

  • Modern Whisks

    Traditional Craft. Modern Charm.

    Handcrafted bamboo whisks adorned with Sakura and Moon charms.

    A playful interpretation of a timeless tea tool.

  • Koishiwara Matcha Bowl

    Handcrafted in Japan.

    Created in collaboration with artisans from Koishiwara, one of Japan's most celebrated pottery traditions.

    Designed for modern matcha preparation.

  • Matcha Starter Kit

    Everything You Need to Begin.

    A curated set of essential tools for an authentic matcha experience.

    Perfect for beginners and everyday enthusiasts alike.